| Job Information |
Job description of Marketing Analyst:
- The Candidate will coordinate all marketing activities
- The Candidate will conduct primary research to determine market requirements for sales and marketing department
- Researching the market , including competitors and consumers
- Executing marketing strategies and campaigns
- Follow – up on leads
- Monitoring and coordinating the production of promotional materials
- Working on CRM system for managing information and contacts
- Planning and organizing sales promotional events and exhibitions
- Coordinating with and reporting to managers to carry out campaigns
- Acting as liaisons between the media, suppliers, vendors
- Monitor, review and report on all marketing activity and results on a periodical basis.
Marketing Analyst’ skills include:
- Ability to think out of the box and be creative
- Excellent verbal ; written communication
- Ability to plan and formulate strategies
- Ability to implement strategies by using or adapting tactics
- Confidence
- Attention to detail is important
- Excellent knowledge of their companies’ present and past product lines
- Ability to identify market segments, niches, and potential markets
- Thorough knowledge of competitors’ products and services
Education and Experience
- Required International business or marketing MBA/PGDBM etc
- 2-3 Years of Exp of working with IT software marketing or Travel Industry marketing experience (Travel exp is preferred).
- Outlook of planning about all aspects of developing and executing marketing strategies
- Required Soft ;technical marketing skills
- proven experience in customer and market research.
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