
Mobile Travel Apps – Make Your Travel Simpler
The global travel industry is becoming dynamic with continuous change in traveler’s behavior and expectations. The worldwide growth of tourism and travel lies between 3-3.5% for year 2013. As more people plan to travel every year the international trips are expected to grow by 2-3%. Due to rise in economic growth in emerging markets the industry is experiencing upward trend. The travel companies are adopting newer channels to grab the opportunities which lie in emerging markets. Therefore it has become vital for the travel companies to reach out to their customer in fast and easy way this being one of the primary reasons why mobile travel apps are becoming popular in a big way. The ease of accessibility of internet on mobile has made it possible for the users to book, search and pay for flights, hotels, cars etc. through their mobiles devices. Even though mobile services are still evolving in the travel industry continuously, it is clear that travellers are beginning to expect, demand and adopt them with 16% of travellers surveyed currently using smartphones to book trips. The travel marketers today see this opportunity with mobiles such as online deals and booking services for travelers, airline check-ins, payments through mobiles, hotel reservations to fill rooms in last minute inventory. Before we go discuss about the popular travel apps which has made the travel simpler we need to get people understanding the basic features of the travel apps. It is for those who are still not using the travel app on mobiles so far